Marketing Analyst (at Tri State Commercial Realty)
Full-time: $55,000 – $65,000 salary (entry-level); $75,000 – $95,000 salary (3+ years experience in CRE data)
Schedule: Monday to Thursday: 9AM-6PM; Friday: 9AM – 3:30PM
Company
Tri State Commercial Realty is a national real estate advisory and brokerage firm, with headquarters in Manhattan and offices in Brooklyn, the Bronx, Philadelphia, & Berwyn, specializing in commercial leasing and investment sales. (tristatecr.com)
Responsibilities
- Assist in the execution of marketing campaigns and activities across various channels, including digital, print, and events.
- Support the planning and execution of marketing events, including trade shows, webinars, and promotional activities.
- Collect, analyze, and interpret marketing data and metrics from various sources (e.g., Google Analytics, social media insights, CRM systems) to assess campaign performance and ROI.
- Prepare regular reports and presentations on marketing performance, trends, and insights for internal stakeholders.
- Conduct market research to identify industry trends, competitive landscape, and customer preferences to inform marketing strategies.
- Assist in managing and updating marketing databases and CRM systems to ensure data accuracy and integrity.
- Work closely with the marketing team, including designers, content creators, and other departments to ensure cohesive and effective marketing strategies.
- Monitor and track the performance of marketing campaigns, providing recommendations for optimization and improvement.
Qualifications
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Proven experience in a marketing or analytical role is preferred, but entry-level candidates with relevant internships or coursework are also encouraged to apply.
- Strong analytical skills with the ability to interpret data and generate actionable insights.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and familiarity with data analysis tools (e.g., Google Analytics, Excel formulas).
- Basic understanding of marketing principles and digital marketing channels.
- Excellent written and verbal communication skills.
- Strong organizational skills and attention to detail.
- Ability to manage multiple tasks and meet deadlines in a fast-paced environment.
- Experience with CRM systems and marketing automation tools is a plus.
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